Faisal Saleh Hayat - Paid Ads Strategist for Better Leads and Revenue
I help businesses and agencies in Pakistan and international markets improve paid advertising through Meta Ads, Google Ads, conversion tracking and landing page optimization. Every account is managed directly with clear reporting and no outsourcing.
The proof figures are aggregate indicators from Faisal Saleh Hayat’s broader paid advertising work, not single-client or guaranteed results.
What Does a Paid Ads Strategist Do?
Quick Answer
A Paid Ads Strategist plans, manages and optimizes paid campaigns across Meta Ads and Google Ads so businesses can generate better leads, increase sales and improve return on ad spend. This includes offer strategy, campaign structure, audience targeting, conversion tracking, landing page optimization, reporting and continuous testing based on real campaign data.
Businesses and Brands I've Worked With
See How I Approach Paid Ads
You work directly with me - no account managers, no handoffs.
Full transparency on spend, results and what needs to improve.
Campaigns built for consistency, not just one good month.
Campaign decisions guided by tracking and performance data.
4+ years, $1M+ ad spend managed and $7M+ tracked client revenue.
How I Evaluate and Improve Paid Ad Campaigns
I evaluate paid advertising as a complete acquisition system, not just a set of ad metrics. This means reviewing the offer, conversion tracking, campaign structure, creative, landing page or lead path, and the quality of the final lead or sale before deciding what needs to improve.
What I Can Help You Improve
Marketer Hayat provides nine specialist marketing services covering paid advertising, lead generation, conversion tracking, social media, and website conversion paths. I manage the advertising strategy directly and connect campaign structure, tracking, landing pages and reporting so each service addresses a specific growth or measurement problem.
Meta Ads Management
Lead Generation | Ecommerce | Retargeting
For businesses that need better Facebook and Instagram Ads structure, cleaner tracking and more consistent leads or sales.
Google Ads Management
Search Ads | Performance Max | Shopping
Google Ads Management helps businesses capture existing search and shopping demand through campaigns such as Search, Shopping and Performance Max. I connect campaign structure with conversion tracking, search intent and landing-page relevance so performance can be evaluated by meaningful leads or sales rather than clicks alone.
Lead Generation Ads
Forms | Calls | WhatsApp | Qualification
For businesses that need paid campaigns connected to lead capture, tracking, routing, follow-up and qualification.
Ecommerce Ads Management
Product Ads | Shopping | Retargeting
For ecommerce brands that need catalog and product ads, shopping, retargeting and purchase measurement across suitable paid channels.
TikTok Ads Management
Short-Form Creative | Testing | Tracking
For brands that need short-form ad creative, campaign testing and tracking built specifically for TikTok.
Snapchat Ads Management
Vertical Creative | Testing | Tracking
For brands that need vertical ad creative, campaign testing and tracking built specifically for Snapchat.
Social Media Marketing
Content Strategy | Community | Brand Growth
For brands that need consistent content, stronger presence and social profiles that build trust before people buy.
Website and Landing Page Optimization
CRO | A/B Testing | UX Design
Website and Landing Page Optimization improves the conversion path after someone clicks an ad or visits the website. I review the offer message, page structure, CTA path, mobile experience, trust signals and tracking to identify where visitors may be dropping before a lead, WhatsApp enquiry, call or sale.
Tracking and Analytics Setup
GA4 | GTM | CAPI | Google Ads Tracking | Meta Pixel
Tracking and Analytics Setup connects tools such as GA4, Google Tag Manager, Meta Pixel, CAPI and Google Ads conversion tracking with important website actions. The goal is to measure leads, calls, WhatsApp enquiries, forms and sales more clearly so advertising decisions are based on cleaner conversion data.
Not sure which service you need first?
Meet the Person Behind Marketer Hayat
I’m Faisal Saleh Hayat, founder of Marketer Hayat and a Pakistan-based Paid Ads Strategist.
I work directly with business owners, ecommerce brands and agencies in Pakistan, the UAE, Saudi Arabia and other international markets to plan, launch and optimize Meta Ads, Google Ads, tracking and landing pages.
Your campaigns are not passed to a junior buyer or outsourced team. I personally review the numbers, plan the next tests and keep communication simple through WhatsApp.
Who is Faisal Saleh Hayat?
Faisal Saleh Hayat is the founder of Marketer Hayat, a Pakistan-based Paid Ads Strategist helping businesses grow through Meta Ads, Google Ads, social media marketing, conversion tracking and landing page optimization.
Direct access to the person managing your campaigns
No outsourcing or unnecessary handoffs
Campaign decisions based on tracking and performance data
Experience with ecommerce, lead generation and agency delivery
Clear reporting and simple WhatsApp communication
My Portfolio - Case Studies
Ecommerce Advertising Results
See how structured Meta Ads, dynamic product ads, retargeting and full-funnel strategies were applied to ecommerce campaigns across Pakistan and international markets, including fashion campaign examples showing $75K-$2.78M sales and 3.7x-12.55x ROAS.
Lead Generation Campaign Results
See how Facebook lead forms, WhatsApp campaigns and structured optimization were applied to lead generation across multiple service industries, including a USA home improvement example with $344 spend, 41 leads and $8.40 CPL.
Certified by Leading Platforms
30+ certifications across Meta, Google, HubSpot, Coursera and LinkedIn Learning.
Trusted by Business Owners and Agencies
Real Google reviews from clients who worked with Marketer Hayat.
Which Service Fits Your Current Goal?
Use this quick comparison to choose among nine dedicated services based on your current traffic, lead generation, ecommerce, social media, conversion or measurement goal.
|
Business Goal
|
Recommended Service
|
|---|---|
|
Run Facebook and Instagram Campaigns
|
|
|
Reach High-Intent Google Search Customers
|
|
|
Generate Qualified Inquiries
|
|
|
Grow Ecommerce Sales
|
|
|
Advertise on TikTok
|
|
|
Advertise on Snapchat
|
|
|
Improve Social Media Presence
|
|
|
Improve Landing Page Conversions
|
|
|
Improve Conversion Tracking and Attribution
|
Not sure which service fits your business?
Questions Before Working With Me?
Clear answers about how I work, what I manage and how to start with a free paid ads audit.
A Paid Ads Strategist is a specialist who plans, launches and improves paid campaigns so businesses can generate better leads, sales and ROAS with clear tracking.
Marketer Hayat provides Meta Ads Management, Google Ads Management, Lead Generation Ads, Ecommerce Ads Management, TikTok Ads Management, Snapchat Ads Management, Social Media Marketing, Website and Landing Page Optimization, and Tracking and Analytics Setup.
Yes. You work directly with Faisal Saleh Hayat. Campaigns are not passed to junior buyers, account managers or outsourced teams.
Marketer Hayat works with ecommerce brands, real estate agencies, aesthetic clinics, healthcare businesses, coaches, consultants, service businesses and marketing agencies.
Yes. I work with clients in Pakistan, UAE, Saudi Arabia and other international markets through WhatsApp and online communication.
Yes. You can send your website or ad account details on WhatsApp, and I will review the first improvement opportunities in your campaigns, tracking and landing page flow.
No. Ethical paid ads strategists cannot guarantee exact results. What I provide is a clear strategy, accurate tracking, structured testing, transparent reporting and consistent optimization.
Start by sending a message on WhatsApp. I will review your business, current marketing situation and the next best steps.
Want Better Leads, Sales and ROAS From Your Ads?
Send your website or ad account details on WhatsApp and I'll help you identify what needs to improve first.
Get Free AuditWorked with ecommerce brands, service businesses and agencies across Pakistan and international markets.